Promotional Products Australia

Boost Your Business with Promotional Products in Australia

Promotional products in Australia are a great way to create a solid reputation, increase brand awareness, and customer loyalty. Branded promotional items can bring your brand’s personality to life and provide your customers with a useful gift that they’ll often enjoy, further getting your logo out there in the public eye. Publicity Promotional Products offers a vast selection of customisable items for all businesses, events, and occasions.

Creative Ways to Use Your Promotional Merchandise in Australia

It can be a challenge to pique your potential customers’ interest, especially considering that people often want to do so in a short span of time. That’s why simply printing your company logo on a useful item is so powerful. You want your prospective clients to remember who you are and think of you the next time they need the products or services that you offer. Here are a few creative ways to stand out using branded merchandise.

  • Feature your slogan. You can print more than just your business name or logo on a promotional item. If you have a slogan that expresses what your brand is all about in only a few words, consider emphasising it in your promotions, perhaps by including it under your logo on a pen, hat, towel or shirt.
  • Get social. Social media is an indispensable way to attract your target audience to your business. You may want to include your social media information, such as your Instagram handle, on your branded products to drive more attention, follows, and shares.
  • Leverage a major event. Evergreen promotions are always important. However, you can sometimes take advantage of a specific event to help grow your reputation. For instance, if you’re sponsoring walkers in a charity race, you could include an inspirational quote alongside your usual branding to add a personal touch.

What Sets Promotional Products Australia Apart Regarding Branded Promotional Products

When you’re looking for custom promotional products in Australia, it’s essential to find a reliable and experienced supplier to provide quality products that you can feel good about ordering. Here are a few of the things that set us apart from the rest.

  • Flexibility. We can create any branded products that you want – even if you don’t see it on our website. We are happy to work with our clients to provide promotional products that are effective and affordable, whether you want to offer branded clothing, keyrings, tools, blankets, or some other fun and useful item.
  • Tailored delivery solutions. We understand the value of your time. That’s why we offer delivery services tailored to your individual needs. We can offer express and overnight delivery, split deliveries, road freight and sea freight delivery, pick-and-pack logistics distribution, and any other custom delivery options you need.
  • A superior product range. When you shop with us, you aren’t limited to a small collection of a few personalised products. We supply thousands of promotional items, corporate gifts, and uniforms – all of which are ready for custom branding and quick delivery. Not only this, but if we don’t have it in stock, we will go out of our way to create it for you. Whether you are looking for small, inexpensive items or quality executive gifts, we have you covered.

About Publicity Promotional Products

Are you looking for the best value for money you can find in promotional merchandise products? Publicity Promotional Products has everything you need. We have put together a collection of essential promotional items in Australia that will fit perfectly with your business marketing needs and allow you to adhere to your budget. Choose from our products or have us create some for you the next time you need promotional merchandise for a trade show, sporting event, festival, giveaway, or any another occasion. We guarantee you’ll be satisfied knowing that your merchandise was personalised by a team of experienced professionals who know what they’re doing when it comes to print, embroidery, and other decorating options. Contact us today to discuss your ideas for your company’s promotional products.


Custom Branded Merchandise

Discover the Benefits of Custom Branded Merchandise for Your Business

Custom branded merchandise and promotional products are a smart move for any business. At Publicity Promotional Products, we offer a wide range of customisable products for trade shows, corporate events, giveaways, grand openings, and many other occasions.

Benefits of Custom Branded Products

Regardless of what type of branded merchandise you choose, it can help you in numerous ways, including enhancing brand awareness and generating leads. Here are a few of the specific advantages of promotional products for your brand.

  • Brand awareness. The extent to which your customers and prospects can recognise or recall your brand is known as brand awareness. Promotional products can dramatically increase brand awareness by putting an image associated with your brand in their hands in the form of something that they’ll use every day, such as a pen or stress ball.
  • Lead generation. With brand awareness comes lead generation, and promotional products can help you achieve both. You can use your promotional items in many different ways to help build your sales. For example, you might consider creating a tiered giveaway system to help convert a prospect into a paying customer.
  • Communication. Offering promotional items opens the door to better communication with your customers. That’s because it’s such an excellent tool for introducing the new services or products that your company has to offer. Successful branding is all about communicating your vision and values to your target markets to grow a loyal customer base.

Tips for Getting More Value Out of Your Custom Branded Items

Did you know that Internet and mobile ads are among consumers’ least-favourite forms of marketing? Digital overload is real, and today’s consumer is so bombarded with ads that they will quickly and easily tune them out. That just goes to show that print marketing and promotional items should be an integral part of your marketing strategy. Here are a few tips for making the most of your branded products.

  • Look for quality and utility. If you want to maximise your staying power and brand loyalty, choose products for your target audience based on their quality and how useful they are to your customers—the two most important factors in giving people a positive impression of your brand.
  • Target their kitchens. People spend a considerable amount of time in their kitchens, so make this room your prime destination for your promotional products. Coffee mugs and other drinkware, refrigerator magnets, bottle openers, shot glasses, and many other kitchen-related products have the power to get your logo seen – and seen often.
  • Take advantage of technology. People are more into technology than ever – a trend you can take advantage of to get the most out of your promotional products. Power banks for mobile phones are an excellent platform for promoting your brand because they fill a common need while creating a lasting connection with the name of your business.

About Publicity Promotional Products

At Publicity Promotional Products, we offer thousands of different promotional products – and if you don’t see what you’re looking for, just ask us. From trendy products such as fidget spinners and temporary tattoos to clothing such as aprons and hoodies to confectionary products such as chocolates and other candies, we have all the promotional items you need to get your name out there and reach your target audience. We provide delivery services tailored to your needs and reliable, high-quality products. Contact us today to learn more.


Engraved Gifts

Why You Should Give Engraved Gifts to Clients

When you present your clients with a carefully selected engraved gift, you show your genuine appreciation for their business. You will benefit and see a return on your investment as gift-giving is an ideal way to strengthen relationships and increase loyalty towards your company. At Publicity Promotional Products, we have an extensive collection of items. You are sure to find the right gift that expresses how much you value your client.

The Importance of Engraved Corporate Gifts

Corporate gifting is essential to your business marketing strategy as people remember how they feel when they receive a gift.

  • Strengthen relationships: The ideal gift can strengthen your relationship with the other businesses that you work with throughout the year. These companies are helping your status grow, so it is beneficial to ensure your relationship remains strong and positive.
  • Create brand awareness: Personalised corporate items can be used as a welcome or thank you gift as well as help to share your company’s name. This marketing strategy can increase your brand’s awareness because when your client uses the product and sees your company’s logo, it will refresh your image in their mind. Clients will also talk about your gift with others and, therefore, help to market your business.
  • Increase customer and employee loyalty: You can increase loyalty among your staff members when you hand out gifts as it indicates that you value their hard work. This gesture can help employees to continue to do their best, which can increase staff productivity. Corporate gifts can also improve loyalty among your clients, and they are more likely to give you repeated business.

A Short Buyer’s Guide to Engraved Corporate Gifts

Consider our short buyer’s guide for selecting the right gift for your clients.

  • Make it relevant: You want your client to use your gift to ensure they remember your brand. A relevant and useful item shows that you put thought into your gift selection and that you were thinking of the client and not yourself. Bluetooth speakers, custom mugs or drink bottles, home items such as cheese boards or multi-tools, and custom apparel are products that a client is likely to use.
  • Keep it moderate: You want your clients to think positive thoughts when they receive your gift rather than wondering how much you spent on an item. Creative thinking can beat expense when selecting the perfect gift, and you want your clients to focus on your brand and appreciation instead of the cost.
  • Think long-term: While it may be easy to select the same gift and give to all your clients, it may not be suitable or cater to the long-term goal. Consider choosing a smaller number of gifts and focus on your long-term and high-potential clients, which can deliver a better return-on-investment.

Why Trust Publicity Promotional Products Regarding Engraved Corporate Gifts?

Our Australian-owned and operated company delivers excellent customer service. You will have a dedicated account manager who oversees your entire order from the point of the first contact to delivery. Our extensive range of quality products is branded by experienced professionals to ensure your merchandise meets our high standard. Contact us today to order the perfect corporate gift for your clients.